Disclaimer

A statement accompanying content that clarifies its limitations, purpose, or the credentials of its creator. In health and disability content on social media, disclaimers typically indicate that content is not medical advice, reflects personal experience only, or should not replace professional consultation. Research shows that while disclaimers are more common on YouTube (15.3% of ADHD videos) than TikTok (3.8%), they often have low visibility—appearing in video descriptions rather than the video itself—reducing their effectiveness in managing viewer expectations and preventing misinterpretation.